Commissioned by the founder of Outrun eSports, this project aimed to create a wordmark logo for the eSports iRacing team. The team needed a design that was clear, stylish, and legible for placement on virtual liveries, ensuring visibility during broadcasted races.
Focusing on simplicity, the objective was to design a custom typeface fulfilling the client's requirements while also possessing a distinctiveness that set it apart from the crowd.
